What's pretentious is using big words to impress others. Most people who do this actually end up not using such words correctly, since nuances of meaning are hardly their primary concern.
Edit: what I really object to is your implied criterion that anything beyond what "most people" would say must be pretentious. Lord help us if we're supposed to go by "most people".
Using uncommon words appropriately doesn't make them any less pretentious unless you really don't know they're uncommon, and Christopher Hitchens, whom I very much like, is hardly someone associated with being unpretentious. Hitchens certainly doesn't suffer fools well.
Edit: your invocation of the name of Feynman strikes me as gratuitous (oops, I'm being pretentious there) and a textbook example of appeal-to-authority (or rather, it would be one, if you actually were quoting him or had the right to speak for him).
Edit 2: what on earth does "suffering fools well" have to do with being pretentious or not?
As for the reference to suffering fools, I was merely pointing out why I think Hitchens can be pretentious, but it wasn't really relevant, I agree.
Maybe ostentatious is a more accurate word, but it is a synonym of pretentious. In any case, I really don't care that much, so I won't bother arguing further, if you disagree with me, then let's just agree to disagree and move on to something more productive than arguing about words.
Lastly, I'd like to add something to this conversation that isn't merely being critical. The thing about less common words is that, often, they are not exactly synonymous with more common alternatives. There are often nuances that, consciously or otherwise, add to the meaning of what's being said. While thinking of this I remembered a brief post from Language Log a while back that I thought was brilliant. It takes several examples of forms that have been claimed to be interchangeable (and thus superfluous), and susses out real distinctions between them:
http://itre.cis.upenn.edu/~myl/languagelog/archives/005487.h...
There must be a few people here who find language as interesting as I do, and would enjoy parsing out the examples they give. I'd post it as an item to HN but can't think of a title that could possibly convey the point. Oh well, maybe I'll just post it anyway...
'Autodidact' is another matter.
I have seen that attitude from the room temp IQ crowd - never thought I would see it here.