- Cut R&D cost

- Grow in scale

- Force people out of buying their own cars by providing rides

- Carpool at work programs

- Lyft Shared rides - which taxies could not exploit efficiently, makes it a win win for riders and drivers

- Imagining auto-driving cars in the near future, that can change economics

- Cities that were generally transit heavy, can exploit this alternative, since car usage was low to go to work

- Their partnering with Rideshare programs at work, leads to a very cheap commute on demand, which cuts into the vanpool market - with flexible timings

- Even with same prices as taxis - it's put so many people and cars to work that were sitting in the driveway. I see some form of Government subsidy here too as an option ( since good for the environment, and the economy in general)

- Markets to expand in - Commercial Freight( unused capacity transportation) - basically structuring and leveling the playing field wrt rates, policies, contracts and availability via a digital centralized experience

- Food delivery

- Many more sure I'm missing