Even many people who are aware of what's going on, who are having the thing done to them, are fine with it, which is a pretty good argument against, "I can't believe anyone would think this is ethical". Apparently a large portion of the target demographic thinks it is, indeed, ethical.

> even more absurd that users don't see an issue with it

I don't see it as absurd, for the same reasons I've elaborated on elsewhere in the thread: the benefits are concrete and current, while the harms are nebulous/potential/abstract.