This isn't my idea man... It's literally the reason why large investors are in Uber and Lyft. No VC's are dropping money on commodity businesses.
Well, the VCs have cashing out in the next 6 months when the lock ups expire. The question is what the valuation will be then.
I agree, but will it work? If customers stubbornly pull out their lyft app despite the discounts...
It's very easy for someone to come up with an app to order a robotic taxi. This is probably the easiest part of the robotic taxi business.
It's so much so, that unless Uber or Lyft's service is essentially "free," a robotic taxi business will probably consider the cost of working with Uber or Lyft not really worth it and bypass them. They might also prefer the experience of users sticking with their own app in their own walled garden. The robotic taxis will probably have large stickers in them that say something like, "order your next car through us and $AVE!!!" (Just like how JetBlue encourages customers to use jetblue.com)
Or, to be quite honest: If I can actually hail a robotic Tesla taxi next year, I'd rather use Tesla's app instead of Lyft or Uber's app.