> I worked at Blockbuster toward the end of their run, it was about $4-7 dollars for a single rental. Current streaming rentals on Amazon range from $4-8 as well.

Blockbuster at that price isn't a great example. Redbox Blu-rays are $2.12. I live in an area with a relatively low population density and there are three Redbox machines within short driving distance. Each with a solid selection of new releases (Aquaman, Glass, The Mule, Into the Spider-verse, Green Book et al.). Redbox has ~34,000 locations.