Re:Amazon ‘flooded by fake five-star reviews’ – report
by ajross on Monday April 15, 2019 @10:25PM
(#19670648)
> Its just the only way to do business on Amazon. If every single company is faking the reviews then you can not afford to be the only one not faking them.
That's... the only way to do business selling generic garbage on Amason, I guess. But it's not the only way to do business. I mean, the example is headphones. Bose and Beats and Shure no doubt sell a ton of hardware on Amazon on the basis of their established brands and not just reviews. And I'm sure they do fine, and Amazon is happy to have the business.
The problem here is the search results, that searching for "headphones" (which is indeed a particularly bad category) gives you a bunch of garbage and not a good selection of products that match your search.
That's... the only way to do business selling generic garbage on Amason, I guess. But it's not the only way to do business. I mean, the example is headphones. Bose and Beats and Shure no doubt sell a ton of hardware on Amazon on the basis of their established brands and not just reviews. And I'm sure they do fine, and Amazon is happy to have the business.
The problem here is the search results, that searching for "headphones" (which is indeed a particularly bad category) gives you a bunch of garbage and not a good selection of products that match your search.