If you look for anything else, like long term happiness, its a very hard find a partner on such platform. Maybe I am naive but I still think this is what most people want in their lives. But it ain't as easy as swiping around - one needs to go out there, make some effort to look attractive, expose oneself to as many potential partners as possible. And have patience, tons of patience.
It is how women are genetically programmed to be; it is why the Sabines accepted their raping-roman husbands, why Helen left with Paris, it is why Cleopatra accepted to be the mistress of Caesar and Anthony.
It is why women lubricate when they percieve a threatening male, it is why the Stockholm syndrom exists -- because it increases the chances of survival of a woman and her children if she can become the 10th wife of a man who just recently slain all her male relatives.
As they say: a picture is more than a 1000 words.
The focus on the visual to the exclusion of body language and personality chemistry just makes it a bad all around deal. From my experience, naturally meeting girls in the world is a much more pleasant experience.