Re:BBC podcasts on third-party apps
by fenwick67 on Thursday March 28, 2019 @08:41AM
(#19511577)
If you stay on a search results page you're more likely to do another search after you're done listening, rather than browsing around on BBC's site.
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It is also a better use experience.
I'd be fairly surprised if the metrics resulted in any measurable difference there tbh.