The article clearly explains the phone number is related to Uber, and the top post is people worried about Uber phone number scams. So why are they surprised the 3rd results is also about uber phone number scams?

I'd hazard a random guess that 90% of the time someone looks up a phone number for an unlisted number, they want to know if it's a scammer/spammer. So why the author seems to think this is the "wrong" result to show seems pretty strange to me.