Yeah love grocery shopping when I’m making a meal or shopping for something unique.

Personally, I’m not a fan of shopping for the same stuff over and over.

That's kind of my point. I buy coffee every week but rarely the same one. In fact discovering, comparing and contrasting various beans, washes, roasts and preparation types is half the joy of coffee.

Me too, but I also like the “surprise me” subscription services like wine clubs. It’d be a decent backup plan if too many users complained about the monotony.

We actually default people into a "surprise me" subscription.

Wouldn’t a service like this also suppress competition by making part of the market impenetrable to new companies?

I guess that's why YC invested in it.

I like coffee but it's now mostly a utility for me. Same with milk and eggs and butter. I have a fixed brand (not that there are too many options in my local market) and I buy it by default

Just for contrast, I buy the same coffee every week.

In an office, coffee consumption would be fairly constant, such that you can just buy it on a schedule.