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Re:How Discord Went Mainstream by MivLives on Thursday March 14, 2019 @10:48AM (#19389680)
There's an influencer program but it's more aimed at Lan parties and other events of that nature.

I suspect that the reason you see so many Discords for subreddits is it's free, and easy. I recall few subs having IRCs which the only other option that really compared, probably because of the barrier to entry for both the user and the admin.

Reddit did launch their own chat feature. No idea if anyone uses it, I sure as hell haven't.

Re:How Discord Went Mainstream by hemicepha on Friday March 15, 2019 @06:51AM (#19398458)
But the reddit chat launched when a Discord channel was already established in all the major communities. And they tried to push it too fast, when it wasn't ready to production, like their official android/ios app.