Advertisers have always been agitating, often behind the scenes, that their ads not show up on certain channels. It's just that now that there are all these code words, out and out brazenness, and what not that undesirable people use to have their conversations on otherwise innocuous channels, the advertisers are really starting to put their collective foot down.
This really is an "existential" level threat for YT. I understand the urgency. I'm just wondering if there is a better way to accomplish the same goal? Is there a way to, more directly, target undesirables?
Advertisers left Youtube because people left creepy and sexually suggestive comments on some videos, and Youtube responded to preserve ad revenue. No one was clutching their pearls over this.
This is pretty much raw, uncensored, money grubbing, greed.
Racists and pedophiles are bad for the bottom line because advertisers refuse to pay to have their ads next to such content. So unless we're willing to start paying to use YT so that YT can get off the ad supported model, then we'd better get used to moves like this one.