Rubbish. If they didn't want the data, they wouldn't build & offer developers a first class analytics package for free, including analytics that don't require explicitly setting events (though not going as far as showing screen recording, which was the moral outrage of last week).

Having said that, When the screen recording thing broke, I wondered how long it would take for it to shift to analytics in general, especially those offered by Apple competitors. I'm no fan of FB, but given the consistent rhythm of the fb-scandal newscycle, and that all these scandals somehow end up with Apple wearing a white hat, I'm really starting to wonder what kind of offensive PR dark arts may be behind it.