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Re:Whitespace killed an enterprise app by erikpukinskis on Wednesday February 13, 2019 @12:43PM (#19154882)
> you can’t just ask a user “how could this screen work better”

Why would you ask that anyway? You've already assumed the problem and solution at that point.

You ask how it's going, very generally and let the conversation lead you to their pain points.

You don't ask about the UI, which they are not an authority on. You ask about their subjective experience, which they are.

Re:Whitespace killed an enterprise app by tabtab on Wednesday February 13, 2019 @01:03PM (#19155057)
The best approach is to watch them do their work and ask a lot of questions. For example, "Why did you have to leave this screen to go find X?"
Re:Whitespace killed an enterprise app by mattkevan on Wednesday February 13, 2019 @01:41PM (#19155484)
'Why?' is a very powerful question.

A few months ago I heard a talk by the chief product manager at a photo album printing company where he talked about an in-depth series of customer interviews they'd recently conducted.

His advice was to keep asking why until you get to the root of why someone did something. However, if the answer you reach 'Because I don't want to die alone', then you've gone too far...

Re:Whitespace killed an enterprise app by Mikerad1979 on Wednesday February 13, 2019 @02:44PM (#19156180)
This technique is called a 5-Why in lean manufacturing. Useful tool in digging into a root cause, and helps people think deeply about the causes of issues that are not inherently obvious.

Also, 5 is just the "suggested" number. More or less may be needed. If you reach 'Because I don't want to die alone' in 3 whys, probably no need to try for 5...

Re:Whitespace killed an enterprise app by tabtab on Wednesday February 13, 2019 @02:28PM (#19155972)
Or the answer is, "Because the last guy who didn't do X got fired."
Re:Whitespace killed an enterprise app by beamatronic on Wednesday February 13, 2019 @01:12PM (#19155163)
Perhaps you could measure the user instead, as in time taken to complete tasks.
Re:Whitespace killed an enterprise app by tabtab on Wednesday February 13, 2019 @02:31PM (#19156008)
If you use a stopwatch or equivalent, the user may get weirded out. Maybe do a rough-count in your mind and take a note, but to emphasize time above other factors may be a mistake, except for special domains or circumstances.