As a casual climber, I find this idea fascinating - the climbing community is both very social, and on an individual basis very invested in personal growth (a climb is often seen as a 'problem to solve', if you will).

When I first saw the site, I thought it was just a video aggregation tool and was confused as to why I would want to use it - signing in + reading the community values made your motive clear.

One valuable tool to any given climber is a "location tip" - e.g., where can I go climb when I am in such and such area. Is this area any good for climbing, or is it a mixed bag? What kind of rock am I dealing with? I think it might help to make this potential value more immediately obvious.

Will forward to climber friends :].