Re:A tiny Swiss company thinks it can help stop climate change
by carapace on Tuesday February 12, 2019 @12:22PM
(#19145430)
I was reading a "biography" of (I think it was the) Nature Conservancy (or a similar legal activist group.)
They got their start when they had figured out that PG&E (California's electric company) could meet their projected demand while saving money and reducing pollution by improving efficiency of existing infrastructure instead of building new power plants. They couldn't convince management to even look at the numbers. They had to sue them to get them to do something obvious that was in their own best interests. That's how gung ho the executives were to "build, baby build". It wasn't a conspiracy, it was just systemic cultural dumbness.
They got their start when they had figured out that PG&E (California's electric company) could meet their projected demand while saving money and reducing pollution by improving efficiency of existing infrastructure instead of building new power plants. They couldn't convince management to even look at the numbers. They had to sue them to get them to do something obvious that was in their own best interests. That's how gung ho the executives were to "build, baby build". It wasn't a conspiracy, it was just systemic cultural dumbness.