Re:Spotify will now suspend or terminate accounts it finds a...
by jodrellblank on Saturday February 09, 2019 @12:28AM
(#19120947)
Ad blocking users are a net negative to Spotify, why shouldn't they ban them?
It's not unthinkable that ad blocking users are keeping money and attention away from Spotify's competitors, spreading enthusiasm about Spotify to more people who will become paying customers, and giving Spotify more ears and more user information to inform their decisions.
Ad blocking users cost, but only as much as a low-bitrate audio stream - and that should get cheaper every year. At some point, will it cross so they're not net-negatives?
It's not unthinkable that ad blocking users are keeping money and attention away from Spotify's competitors, spreading enthusiasm about Spotify to more people who will become paying customers, and giving Spotify more ears and more user information to inform their decisions.
Ad blocking users cost, but only as much as a low-bitrate audio stream - and that should get cheaper every year. At some point, will it cross so they're not net-negatives?