Re:Lessons learned from wikipedia's fundraising banner design
by gojomo on Tuesday November 16, 2010 @02:48AM
(#1909438)
Huh? There's a big difference between 'never publicly disclose their financials' and 'gotta dig around wikimediafoundation.org for details'. It only takes a few clicks and searches to find lots of detail about their past and plans.
Also, as a 501(c)3 nonprofit, Wikimedia's annual '990' tax form from prior years is a public record, available (among other places) at nonprofit directory site GuideStar.org.
They could make the info more prominent -- but what if including a link to deep detail results in fewer donations, whether because it distracts people or somehow convinces them their donation is insignificant?
As long as they're being honest and the info is available somewhere, their fund-raising campaigns should be free from other prominent requirements.
Also, as a 501(c)3 nonprofit, Wikimedia's annual '990' tax form from prior years is a public record, available (among other places) at nonprofit directory site GuideStar.org.
They could make the info more prominent -- but what if including a link to deep detail results in fewer donations, whether because it distracts people or somehow convinces them their donation is insignificant?
As long as they're being honest and the info is available somewhere, their fund-raising campaigns should be free from other prominent requirements.