I think a lot of people do love it. Not the company, of course, but many find the service it provides invaluable. Same goes to WeChat for example, I know quite some people who can't give it enough praise and it is arguably a worse offender than Facebook in all conceivable aspects.

What kind of things do they love about Facebook? I’d be interested to hear.

First thing that comes to mind is Facebook Events, people around me use it all the time to organise birthday parties, moving, weddings and whatnot. Multiple people said to me that they "no longer use facebook but still use Facebook Events because it is great". Another example would be Messenger, at least here it is the only place where really almost everybody is, Whatsapp had that place before but that is Facebook too. And really, since they removed the weird snapchat-like stories thing from Messenger it there is nothing wrong with it, had Facebook not been what it is, I'd probably like it too.

The events is an interesting one, there aren't many alternatives if you're setting up a private event and IIRC the facebook event experience was good.

I also think "there's nothing wrong with messenger", I don't finds its experience loathsome like Facebook. That said, I also don't "love" it any more than Signal, Whatsapp, iMessage etc. It'll be really interesting to see how the unification of messaging works out - they could "Facebookify " it, I wonder how people will respond if there's a stronger focus on ads.

Again, not the company, but the service it provides. Like, I hate flying United but if they offer a cheaper price I'll do it.

I would assume people who love WeChat are much more culturally accepting of surveillance given that most of its users are Chinese. Therefore I'm not sure whether a direct comparison makes sense.

> I would assume people who love WeChat are much more culturally accepting of surveillance

Or maybe they have no choice. If car companies only make black cars, it doesn't necessarily mean that black is everyone's favorite color.

Concerning networks they do actually, there were several mass migrations from service to service in China, QQ, RenRen, Weibo, now WeChat. If anything it seems that trendiness trumps the network effect. Now that they have added payments the hurdle might be larger though.

But, in the end all of them are monitored so there is no choice there. The main argument/excuse for acceptance seems to be that it is better to be spied on by your own government than somebody else's.