It's not as much of an awareness issue as it is an apathy one. You can't make people care no matter how many of these crap articles are written. People need to just recognize people have different cost/benefit values concerning their data, the companies they give it to, and the services they receive. And that's ok, their opinion is no more wrong than anyone else's.

That's a huge assumption that people are informed on the issues, a thing a lot of people have been dishonestly pushing for a long time.

Not everyone is completely informed on either side of the issue, and there are those that are informed that simply disagree about the scope of harm and scale/approach of solution. The huge assumption is that being informed makes a difference in people's stance. What those that claim they are informed need to do is recognize that while they are more informed about uses of the data, they are often less informed about the plight of the users and their preferred benefits.

Ah yes, very convenient, they aren't informed but they would agree to my use of their data anyways.

I'm not sure what is unclear about "they don't care"

My problem is that activists and certain politicians want to make these decisions for me. GDPR already has done so to my detriment and the detriment of the online EU sector.