Experiment finds under 1 in 10 people can tell sponsored content from articles

Re:Experiment finds under 1 in 10 people can tell sponsored ... by grifball on Saturday January 19, 2019 @01:19PM (#18948323)

I found the ad they were talking about on multiple websites and they don't have advertising disclosures: https://www.vt-world.com/americas-smartphone-obsession-exten... This one says it's from AP: https://newsok.com/article/feed/865832/americas-smartphone-o... this one is similar (probably same campaign): https://www.businesswire.com/news/home/20150629005126/en/Per...

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Re:Experiment finds under 1 in 10 people can tell sponsored ... by userbinator on Saturday January 19, 2019 @02:25PM (#18948687)

After reading both the article and that ad, I suspect the reason is because it doesn't resemble any sort of "ad" in the traditional sense --- yes, it's "sponsored content", but I don't see it trying to actually sell me anything.

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Re:Experiment finds under 1 in 10 people can tell sponsored ... by grifball on Sunday January 20, 2019 @03:52PM (#18955501)

I just thought it was weird because the HN article says that a disclosure is required by the FTC. The BoA article has the same title so I assume it's the article they were talking about.

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