I agree with you on the 'best' thing. Every time I'm in SF hanging out with SF friends I feel like 'let's get a drink' becomes 'let's find the best cocktail bar in the Bay Area'. And nobody will step into an establishment that has less than 4.7* on Google (or whatever their preferred rating platform is), let alone just walk into a random place that looks OK. Walk-in foot traffic is non-existent.