Brick and Mortar retail has to adapt and change with the technology and the times. Sears COULD have integrated retail with online shopping IF they remembered to focus on what ONLINE couldn't deliver. Brick and Mortar retail isn't going away for those who understand it's real value. It has to focus on what the online business can't do... customization of products, personal service and relationship building. If their salespeople became consultants and the products they sold were better suited for customization, they would have built a LOYAL customer base that needed their expertise.