I was trying to be polite and didn’t push it too much, but it was similar to descriptions coming out in the press. They want to run schools, housing and all aspects of your life but as a digital experience.

The gist though was that these were all just existing needed but boring businesses with low valuations. WeWork’s strategy seems to be “but we can run an elementary school and it should command a wild valuation because it’s not a school it’s a WeSchool.” It wasn’t a convincing argument.

Completely fair. I was just curious because looking at so many of these types of companies that on the face look just like another real estate/cab/hotel (WeWork/Uber,Lift/AirBnb respectively) company but are convinced "no we're %synonym laden description of what a cab company does%", I start to wonder how thoroughly convinced of these descriptions your non-C-level employee is.