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I am not sure what industry you are in but if you go read press releases from the likes of most of the networking companies you see all the time “bob networking unveils the biggest flubar...” or the like as standard practice. Heck I have had to edit some of these for technical correctness before the marketing team puts their foot in it..

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Where are you looking?

For Cisco, their press releases seem to be here: https://newsroom.cisco.com/pressreleases

I haven't looked through all of them because I'm lazy, but scrolling through them I haven't yet found one that isn't in the 3rd person.

And in case anyone is wondering why they do that: press releases are intended to be used in an article verbatim. Headline and all. Press releases are written from third person perspective because that's how a reporter would write it.

And if you go on Google and search some text from a press release, you'll find tons of articles using the headline and body completely verbatim like it's their own article. This is intentional.