The difference between computer products and make-up products is that computer products are aimed at people who think they are too smart to be sold anything they don't really want, so the advertisement must be subtle.

But that's it. Marketing products means advertising them to consumers. There's no gettting around that, no matter what the product is.

  computer products are aimed at people who think they are too smart to be sold anything

Hell there are ads right now on the front page of HN for job hirings..

Respectfully, makeup shoppers are chemists and biologists these days – they are also unaware that they're being sold, until their bathroom drawer overflows with $2000 worth of jars.

I did not write that makeup shoppers do not include chemists and biologists. You're assuming too much.

Edit: and it's very irritating.

> The difference between computer products and make-up products is that computer products are aimed at people who think they are too smart to be sold anything they don't really want, so the advertisement must be subtle.

What makes you say that?

Do you really want to live the rest of your life without ray tracing?

Bias is ever-present. Even a listing of "facts" is biased by what's included in the list, what order it's displayed in, what features are listed, etc. If you read/watch all of these types of pieces as opinion, you'll likely end up with a more accurate understanding of your choices.

The fact that it's impossible to eliminate bias completely isn't a reason to avoid doing to reduce and make explicit bias in information sources.

Perfect vs good

Most of the youtubers I watch are as unbiased as possible. Its the same idea as using wirecutter [0], if you find the right youtube channel. They can still provide super valuable subjective opinions since they are experts.

https://thewirecutter.com/