TmarTn had a crazy good lawyer on that case. The defense was

1) CSGO Lotto was never a gambling site to begin with because you could play for free simply by emailing support, akin to McDonalds Monopoly [0]

2) It was public knowledge that the owners of the corporation were TmarTn and Syndicate.

[0] www.polygon.com/platform/amp/2017/12/18/16782124/csgo-lotto-lawsuit-gambling-terms-of-use-tmartn

> It was public knowledge that the owners of the corporation were TmarTn and Syndicate.

So was the argument here that they expected children and teenagers who were primarily consuming their content to look up the public ownership records of CSGO Lotto? Since they weren't particularly open about their ownership in the videos that they advertised the site in.

Unironically, it seems so. As disingeneous as it sounds. Pretty horrible people all around.

Regarding #1, okay I actually have to clap and give them a "well done" for that one.

Notices are irrelevant. What relevant is the kind of a wine that wipes out 5-10 years of the money influencer made for a single violation. Get a dozen of those and suddenly every infuencer would make 100% sure he or she is playing within the rules.

Is there any evidence the FTC is going after the advertisers and platforms (youtube, twitch, etc) themselves? It seems purposefully ineffective to play whack-a-mole with individuals when the driving force is a multi-billion dollar industry built around avoiding disclosure.

It seems they are going after advertisers: https://www.cnet.com/news/warner-bros-settles-with-ftc-for-n...

Regarding the platforms, how are they supposed to know if the uploader got paid to do a video? If it was obvious, we wouldn't need these disclosures in the first place!