I agree entirely with your sentiment. Still, I'm not sure corporate personhood means we should judge corporate action as we would human action. It's still not possible to expect corporations to never mistakes, but I wouldn't excuse it on the basis of their humanity.

I believe there are unapologizable offenses that reveal true intrinsic character character flaws that can't be regretted away, but this definitely isn't one of them.

I have character flaws. Do you propose that we exclude people with certain flaws from our online communities? Which ones? Lack of empathy is a popular target, but children under 7 almost all lack empathy and they can be generous and kind despite it being intellectually motivated instead of emotional. Adults without empathy can be similarly productive members of our communities.

Do you have any specific unapologizably offensive character flaws that you want to admit to, or do you want me to try to make a judgement of whether or not you should be ostracized from society based on your one vague comment?