Re:Estimating Value of Facebook by Paying Users to Stop Usin...
by PaulHoule on Thursday December 20, 2018 @11:21AM
(#18726207)
I thought it was crazy at first then I thought about comparables and companions and it doesn't seem so bad.
Comparable: Many people pay $1000 a year for cable TV. They may complain about but they fork over the money.
Companions: You might spend $1000 a year for internet access (either wired or wireless) which you might use to access Facebook. You might spend $1000 a year for a phone that you access Facebook on.
I've found that companions are a good way to estimate "Willingness to Pay" quickly. For instance if somebody spent $50,000 on a software license you can probably sell them a $50,000 server to go with it.
Comparable: Many people pay $1000 a year for cable TV. They may complain about but they fork over the money.
Companions: You might spend $1000 a year for internet access (either wired or wireless) which you might use to access Facebook. You might spend $1000 a year for a phone that you access Facebook on.
I've found that companions are a good way to estimate "Willingness to Pay" quickly. For instance if somebody spent $50,000 on a software license you can probably sell them a $50,000 server to go with it.