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A comment on K-Cup creator John Sylvan regrets inventing Keurig coffee pod system. Parent comment

Re:K-Cup creator John Sylvan regrets inventing Keurig coffee... by minikites on Wednesday December 19, 2018 @02:11PM (#18718393)
>the proof is that people are more than willing to pay the insane markup

One of the tent pole ideas of capitalism is that people are rational actors/consumers. They aren't.

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Re:K-Cup creator John Sylvan regrets inventing Keurig coffee... by pbhjpbhj on Wednesday December 19, 2018 @02:19PM (#18718493)
Isn't it supposed to optimise resource usage towards needs .. rather than waste them, running the environment in the process?
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