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Re:Ask HN: What's the best book on modern UI/UX? by jasonhong on Monday December 17, 2018 @03:19PM (#18701815)
(Yeah, slow response on my side, end of semester here)

Yes, you're right that it does suggest a certain kind of corporate culture and mindset. A common big challenge with UX is educating the rest of your company about best practices, and most importantly, demonstrating results.

Convincing (say) skeptical engineers of the value of user studies can be hard. A common technique is showing videos of user studies and people failing to use the product. Another common technique is to bring an engineer to a site visit and get first hand experience of the pain points.

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