AMD’s aggressive pricing update on the EPYC 7371

Re:AMD’s aggressive pricing update on the EPYC 7371 by bitL on Friday December 07, 2018 @07:11AM (#18626987)

Nobody is selling them in quantities/systems that could in any way threaten Intel. AMD might have a great tech right now (and possibly even better with Zen 2), but it won't help them financially if nobody can buy them or only in overall inferior offerings to Intel ones. EPYC has still a lot to overcome in DC/server space. I am happy with my TR in a Deep Learning machine, all the PCIe lanes for multiple GPUs are giving me insane value, however server contracts are way more complicated than enthusiast space and Intel has a firm ground there.

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Re:AMD’s aggressive pricing update on the EPYC 7371 by jaxtellerSoA on Friday December 07, 2018 @08:40AM (#18627521)

Amazon, Microsoft, and Baidu would have to disagree with you, since they all have already done large Epyc implementations.

Also, I can go on CDW right now and get an Epyc server, no problem.

Availability isn't an issue for AMD.

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Re:AMD’s aggressive pricing update on the EPYC 7371 by bitL on Friday December 07, 2018 @09:30AM (#18627921)

...and that's why AMD didn't miss revenue forecasts, right? EPYC was pretty anemic, I would have expected an explosion in sales with such a product, not the underwhelming sales performance it experienced. There are obviously other factors holding it back.

How do you know AWS/Azure etc. aren't using them just for price haggling with Intel, as it was done with AMD in the past all the time? The fact you can get EPYC servers doesn't mean they are wide-spread anyway.

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Re:AMD’s aggressive pricing update on the EPYC 7371 by jaxtellerSoA on Friday December 07, 2018 @09:52AM (#18628110)

>I would have expected an explosion in sales with such a product

That is just unrealistic expectations in the server space. These aren't consumer products where adoption is fast. Business don't upgrade their infrastructure as quickly as consumers, and when they do decided to upgrade it is months of planning. No company is going to jump ship to AMD when their current servers aren't fully depreciated by their accounting standards, and they still have several years left on their support contracts.

The EPYC sales will come, but not overnight.

EDIT: And I am not sure why are are so disappointed here. Epyc sales and adoption has been in-line with what AMD has given as guidance. Why would you expect adoption to wildly exceed AMD's own guidance? I think AMD had aggressive but realistic guidance and so far Epyc has been great success and will only continue to chip away at Intel. Also not sure what revenue miss you are referring to. Overall AMD beat their expected earnings per share by 1 cent last quarter. If there was a slight miss on the Epyc sales then they made up for it somewhere else, but it must not have been a very big miss otherwise they would have missed the EPS target.

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Re:AMD’s aggressive pricing update on the EPYC 7371 by ct520 on Friday December 07, 2018 @03:02PM (#18631056)

They missed revenue because of video cards effecting them more then they expected, look at Nvidia, they expect backstock into several quarters next year. Stop spreading fud, their cpu revenue, ip etc is right on target where they said it would be.

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Re:AMD’s aggressive pricing update on the EPYC 7371 by bitL on Friday December 07, 2018 @04:22PM (#18631813)

https://optocrypto.com/amd-epyc-captured-2-of-the-server-mar...

2% market share for EPYC. Do you think I bought Threadripper to spread FUD about AMD?

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Re:AMD’s aggressive pricing update on the EPYC 7371 by ct520 on Friday December 07, 2018 @09:45PM (#18633561)

I read it on optocrypto.com it must be true!

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Re:AMD’s aggressive pricing update on the EPYC 7371 by bitL on Saturday December 08, 2018 @04:06PM (#18637546)

You have literally source of that stated in the article. Also, I hold no positions/stocks in either red, green or blue team.

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Re:AMD’s aggressive pricing update on the EPYC 7371 by vegardx on Friday December 07, 2018 @07:17AM (#18627023)

Amazon seems to be pushing AMD-based instances lately, at a lower cost than the Intel-based counterpart. So things are definitively changing in this spectrum.

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Re:AMD’s aggressive pricing update on the EPYC 7371 by vtesucks on Friday December 07, 2018 @07:43AM (#18627151)

All providers. Including azure

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Re:AMD’s aggressive pricing update on the EPYC 7371 by crazysim on Friday December 07, 2018 @10:34AM (#18628486)

Google Cloud Platform?

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Re:AMD’s aggressive pricing update on the EPYC 7371 by ct520 on Friday December 07, 2018 @03:05PM (#18631077)

all providers *not google cloud platform

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Re:AMD’s aggressive pricing update on the EPYC 7371 by baybal2 on Friday December 07, 2018 @07:22AM (#18627046)

Long term supply contracts - Intel has many gigabucks a year in revenues from them. This is what AMD has to attack.

On tech side, AMD is going for continuous increase in density. A lot depends on cooperation of memory makers. Cheap HBM2 or HBM3 on package with CPU will probably the only thing that will endanger Intel's position.

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