Samsung used my DSLR photo to fake their phone’s “portrait mode”

Re:Samsung used my DSLR photo to fake their phone’s “portrai... by gnopgnip on Tuesday December 04, 2018 @01:45PM (#18602372)

These ads are made months before the product is released, and often the team making the ad does not have physical access to the product. Even if they could get access it is standard to use stock photography to keep cost down and get the ads turned around quickly. For the same reason restaurants use stock photography instead of taking their food to a studio or any other type of marketing

[ Parent | on HN ]

Re:Samsung used my DSLR photo to fake their phone’s “portrai... by mark-r on Tuesday December 04, 2018 @03:00PM (#18603108)

This. Why send your device out with a photographer and hope they can get a compelling image when they can browse thousands from a stock photo outlet and get something perfect in an afternoon? The stock photo will be much cheaper as well.

[ Parent | on HN ]

Re:Samsung used my DSLR photo to fake their phone’s “portrai... by matthewdgreen on Tuesday December 04, 2018 @03:53PM (#18603510)

Well, for one thing: because then you don't get a bunch of viral news stories floating around saying stuff like "Samsung couldn't even use their own cameras to do their marketing." For another, because it sends a strong message that your phone cameras aren't up to professional quality standards, despite the fact that they might well be.

And for a final reason: because their leading competitor has made a huge deal about using their cameras to do advertising-quality shoots, which somewhat ups the bar for Samsung. https://www.apple.com/newsroom/2018/10/shot-on-iphone-xs-use...

[ Parent | on HN ]

Re:Samsung used my DSLR photo to fake their phone’s “portrai... by mark-r on Tuesday December 04, 2018 @08:36PM (#18605086)

I wasn't aware of Apple's example; that's Apple being smart, not Samsung being stupid. Stock photos being used for simulated product images has been common nearly forever.

I'll agree that maybe the time has come for that common practice to be changed. Camera companies put prototypes into selected professional's hands to get early feedback and images, maybe the phone companies should do the same.

[ Parent | on HN ]

Re:Samsung used my DSLR photo to fake their phone’s “portrai... by maxxxxx on Tuesday December 04, 2018 @06:55PM (#18604615)

This is just plain dishonest. I hope public shaming works.

[ Parent | on HN ]

Re:Samsung used my DSLR photo to fake their phone’s “portrai... by megy on Tuesday December 04, 2018 @06:03PM (#18604323)

I like the idea that it takes longer to make the ad than to make the actual device, so they need to fake it.

[ Parent | on HN ]

Re:Samsung used my DSLR photo to fake their phone’s “portrai... by dmix on Tuesday December 04, 2018 @07:18PM (#18604730)

Marketing teams working on different timelines than the production/manufacturing divisions doesn't necessarily mean one takes longer than the other...

[ Parent | on HN ]