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Re:Marriott hack hits 500M Starwood guests by isostatic on Friday November 30, 2018 @02:08PM (#18571696)
Global turnover. "Earnings" tends to mean profit.

Uber is somewhere around $10b gross revenue, so $400m fine for every breach. Sure it's "just a cost of doing business". It also means that it's better to spend $200m beefing up their security to reduce from 1 data breach every year to one every 5 years.

Marriot revenue is $23b, so that's a potential $920m fine.

IHG (say), who invest in security and don't have a breach, get to charge less for their hotels, or make more profit.

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