Oh, absolutely. Great way to ensure sure the door staff are actually checking the ID against the ticket sales records 100% of the time.

The problem is, night clubs ain't developing this stuff in-house. And whoever develops this stuff and sells it to nightclubs will discover they can make more money if they sell the machines to nightclubs _and_ the data to the adtech industry.

They already have the data from the ticket sale.

Its also a ridiculous invasion of privacy.

The "reasonable" claim is made here without considering all factors. If I have the guarantee that the driver license & facial recognition data are not uploaded or kept beyond the required time frame (which should be less than a couple of hours) and are not integrated into other datasets, then this solution may be "reasonable". But that's a big assumption. Is there information on where the collected data goes and what happens with it?

> reasonable

That's debatable.