¹I realize they were worldwide, but we're talking about the west
I was talking about size of the story. (e.g. If the US kills 3,000 people in a far-off country, no biggie. However, 9/11 was a huge story.) The Australian media was largely, as usual around those times the US is preparing to invade somewhere or mid-doing it, echoing mainstream US TV opinion. Well, a lot of those US shows are shown here too. There was a lot of soul searching in the US about the extremely troubling Abu Ghraib scandal, which went on for some time, and left some kind of permanent mark. The protests were covered when they happened, but I don't think they produced the same moral....pseudo-crisis at all, and quickly disappeared. They could be ignored.
That the excesses of war, rather than war itself, can considered the problem is a success for policy since it allows a wedge to be driven once the public sours on war. "No more Vietnam Wars", a slogan the vast majority embraced after Vietnam, was a slogan that could morph to "no more unsuccessful wars fought with conscripts who discipline breaks down, next time we'll do it right!".
And in answer was given these 'failures of leadership', which seem to be PR disasters (the problem was not that they happened but that people found out about them - "simply the troops indiscipline becoming known to the public" - things that couldn't possibly be spun as the greatest country on Earth doing God's work) or people not doing their duty.
The moral dimension has entirely disappeared, which rather supports garyhunt's suspicions. Maybe questioning everything about your country is more important than 'questioning everything about yourself'. More important for the hundreds of thousands that were killed, at least.