My car was in for servicing a few weeks ago, and the garage gave me a hot purple metallic car with tinted dark windows, because that was now their official dealership courtesy car, as supplied by Car Company Head Office.

When I parked it around town, people were literally laughing at it. (And me for driving it, I guess.)

According to the dealer, the car company were pitching at a young market.

They might have been better off marketing it as an anti-theft system.