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Re:Blue Apron lays off more workers by sgwae on Tuesday November 13, 2018 @11:13PM (#18447425)
Not really, search google for apron, and only one of the results is blue. Most common aprons are white, and black, so those would have better brand recognition.
Re:Blue Apron lays off more workers by kbsletten on Wednesday November 14, 2018 @12:54AM (#18447822)
That's not what brand recognition means. Brand recognition is people knowing that a Coke is a soft drink and a Kleenex is a tissue. Blue Apron has been aggressively advertising and people probably know it's an ingredient delivery service.