Re:Yelp craters 30% as advertisers abandon the site
by acdha on Friday November 09, 2018 @02:10PM
(#18417010)
> Seems like a key problem for mobile OS vendors to solve.
They're working on it but it's a hard problem because too many app developers, especially at household-name companies, have a history of acting in bad faith. When you're prompted to install an app you're really having to guess whether it'll chew batter or metered data, or attempt to exploit your personal data.
The OS vendors are offering better controls but it takes time to rebuild trust, especially when they're not sure whether the OS vendor quietly makes exceptions for major companies. Remember when Uber was violating Apple's policies and had no punishment for it? People will remember that for years even if they've had strict compliance ever since.
They're working on it but it's a hard problem because too many app developers, especially at household-name companies, have a history of acting in bad faith. When you're prompted to install an app you're really having to guess whether it'll chew batter or metered data, or attempt to exploit your personal data.
The OS vendors are offering better controls but it takes time to rebuild trust, especially when they're not sure whether the OS vendor quietly makes exceptions for major companies. Remember when Uber was violating Apple's policies and had no punishment for it? People will remember that for years even if they've had strict compliance ever since.