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Re:Ads just work, no matter what you think by emiliobumachar on Thursday November 08, 2018 @03:19AM (#18405003)
I usually see these concepts applied to wine. But sure, it's an important insight that they apply much more broadly.
Re:Ads just work, no matter what you think by jerf on Thursday November 08, 2018 @12:40PM (#18408074)
Wine was my gateway to these ideas, yes, because otherwise wine is just somewhat strongly flavored grape juice in a lot of cases. But then I noticed it was something you need to do for a lot of things.

I presume this is common knowledge on the one hand, but on the other, I've literally never encountered anyone talking about it in a general food context. (YMMV of course.) One of the best kept secrets of "common" knowledge?