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Re:CNN Money: Microsoft is a Dying Consumer Brand by motters on Wednesday October 27, 2010 @01:44PM (#1839644)
It seems very unlikely that they will be able to depend upon Windows and Office as their primary revenue stream for very much longer, so their survival depends upon being able to go into new territory. They've done this to some extent with games, but have been struggling to compete with mobile.
Re:CNN Money: Microsoft is a Dying Consumer Brand by mkr-hn on Wednesday October 27, 2010 @03:31PM (#1840120)
They can fall back on development tools and expand to other platforms if all else fails.

Though that might not happen before they've spent too much of their reserves (and don't have enough coming in) to do it.