Re:Fred Rogers wouldn't have wanted to appear in a Google ad
by TeMPOraL on Sunday November 04, 2018 @06:44PM
(#18378710)
> The simplest, and in my view strongest, argument for why we as a society should accept and tolerate advertising is that it provides a mechanism for consumers to learn about things they want.
This is a solid argument, but it's used mostly as motte-and-bailey, a bait-and-switch. Ads are important because they are the mechanism for product discovery. But in reality, most ads are not like that - they're no longer about discovery, but about shifting where the spending goes. Personally, I'd be fine if all ads except purely discovery-related were to disappear.
This is a solid argument, but it's used mostly as motte-and-bailey, a bait-and-switch. Ads are important because they are the mechanism for product discovery. But in reality, most ads are not like that - they're no longer about discovery, but about shifting where the spending goes. Personally, I'd be fine if all ads except purely discovery-related were to disappear.