Those that understands it becomes responsible to inform other of which settings they should have. While not needing to explaining why. That should apply to most (scientists, networking, philosophy).
I think the above mindset at least helps me out to really dumb it down/skip to the real effects when speaking to others. Well, I try ;) But there's always a shimmer of hope that someone will pick something up and go deeper, but that does not happen regularly.
So what to do? Start an online group with people with the same focus and do the battle. Nobody else will care until it's changed and it starts to affect their daily life.
Your data is not yours because you aren't unique enough to have unique data. So there are tens of thousands of humans alive that are essentially direct copies of you, at least in terms of behavior. They might have a different address, but they can be influenced in exactly the same way.
So this is not a battle that can be won.
Other types of data sets might not be globally unique, but that's also an irrelevant point if one can't be bucketed to one or more sets. And without pervasive, unregulated tracking, which is the very point of this article, it can't.
You're also too quick to declare winners. This pervasive surveillance is pretty new, society and government move slowly and it seems that our societies are starting to better understand how this new form of exploitation works. TFA is actually a cristal clear expositions of the clear disadvantages of data collection.
We still get people on HN crying "how does this affect me?" as a pro surveillance argument and the article puts that question to rest.
Is data collected without your knowledge actually useful? Twitter data jumps to mind, a lot of junk.
For each use, judge for yourself if that's good or bad, effective or ineffective, but the purpose doesn't change whether the data is available or not.
Best means I can argue this are colleagues in plant life and marine biology using the same tools are still attempting to get concrete predictive data for the environment. It's simply not there yet.
In regards to the younger generations I definitely understand the fear. But we get bored as a species, otherwise networks would never of gone down the outrage path of targeted ads had an absolute effect. And even then more and more people are setting aside their smart phones and jumping off of social media or just using it for the bare minimum.
What you are arguing is happening, but whether or not we are truly on the last leg of the data argument is not true. https://en.m.wikipedia.org/wiki/Carpenter_v._United_States
Show me a concrete negative impact on my life as a result of the passive data collection perpetrated by Google, Facebook, et. al., and you might change my mind, depending on how negative it is.
I get a lot out of the products I pay for with my data. It feels like a bargain, honestly.
You're basically declaring at first they came for everybody else than me, but that's okay because I'm still okay!
If the effects of pervasive surveillance are a negative to society it doesn't matter that you're benefitting - your "bargain" will have to cease existing.
The real conceit comes from people who think the rest of us don't know what we're doing; we do, and we don't care because it doesn't matter. Those people have no special information, and they're not smarter than us.
There is no boogeyman, there are no "dire consequences", and the people peddling that nonsense are tilting at windmills.
If everything goes right, government and society will instead pressure those companies to offer honest alternatives to their existing spying-based services and make it cristal clear how one pays.
The masochist, careless and indifferent will likely still be able to use the services they know and love, but their lack of interest will no longer be paid for by everyone.
Smoking was also pretty cool at one point...
It wont happen or it wont happen to me lacks optimism about how long the future lasts.
That's already the case. The big problem is that no one cares about it, because it seems like everything just work fine. I don't know and I can't tell if bad things will happen to us with our data everywhere, but it's possible. But how could we possibly convince "normal" people that giving your data out for free is bad?