Re:Tell HN: Now Washington Post is asking to turn off Firefo...
by stickfigure on Friday October 12, 2018 @11:38AM
(#18202153)
$1,000 for 1,000 people to see in print
What happened is that now advertisers can measure the impact of their ads and realize they just wasted $1000. If advertising was worth $1k, ad companies would still charge it. The people getting screwed in the old system were the advertisers.
The world only sustained thousands of newspapers because physical delivery made them inherently local. The internet made the market for news national, if not global. Consolidation is natural.
What happened is that now advertisers can measure the impact of their ads and realize they just wasted $1000. If advertising was worth $1k, ad companies would still charge it. The people getting screwed in the old system were the advertisers.
The world only sustained thousands of newspapers because physical delivery made them inherently local. The internet made the market for news national, if not global. Consolidation is natural.