Apparently Bloomberg’s bonus plan for its journalists includes provisions for rewarding stories that “move the market”. One could argue that this sounds like potentially a perverse incentive that could reward questionably sourced stories such as this for the journalists themselves, rather than a specific company gaining.

It’s hardly a stretch to imagine a story like this materially affecting the accused companies’ stock prices, which presumably could qualify as a market moving story.

> https://www.businessinsider.com/bloomberg-reporters-compensa...