Re:Honda-Waymo Talks Are Said to Have Faltered on Tech Access
by potato1234 on Friday October 05, 2018 @02:51PM
(#18150719)
True, it might squeeze the profits from some car manufacturers.
I do see a future in very high end & privately owned cars, which will quite possibly generate even higher margins for some manufacturers. Plus there will be a whole new world of innovative design opportunities in the self driving cars realm, in which the self driving part might end up being be the boring and somewhat commodity part.
If you're just hailing a ride, you care a lot less about the brand of car and it's amenities. You care more about the overall ride share service, price, etc. Very little of which Honda would have any effect on if they don't have some skin in the self-driving tech.