News for hackers. Stuff that matters.

A comment on Facebook Is Giving Advertisers Access To Your Shadow Contact Information. Parent comment

Re:Facebook Is Giving Advertisers Access To Your Shadow Cont... by bduerst on Thursday September 27, 2018 @12:45PM (#18086224)
FB is now running it's own branding ads in out of home media [1], which is a signal they've done the cost/benefit analysis internally and are now losing enough user trust to justify this brand spend.

Also, FB MAUs and DAUs are stalled [2], meaning users are becoming less interested in the blue website.

If anything, FB is closer to a 'boiling point' now than ever in the past.

[1] https://www.ispot.tv/ad/wUQP/facebook-a-little-closer

[2] https://www.businessinsider.com/facebook-maus-daus-stalled-u...

[ Parent | on HN ]
Re:Facebook Is Giving Advertisers Access To Your Shadow Cont... by adpirz on Thursday September 27, 2018 @12:57PM (#18086363)
Definitely worth noting, but I think they felt pressured to respond because the election meddling made enough waves with the gen pop to warrant a message, I don’t see it having a lasting impact.

The MAUs and DAUs are more interesting, especially since younger people seem to be avoiding it entirely (although many are flocking to IG, so again, no loss for FB).

[ Parent | on HN ]