Re:A 24-Year-Old Built a $5B Hotel Startup in Five Years
by lotsofpulp on Thursday September 27, 2018 @04:03AM
(#18082770)
That's called franchising and I wouldn't call it a trick since many brands, especially restaurant and hotels, have been doing it for a long time.
There are plenty of budget hotel chains in India (Treebo, Ginger, Lemon Tree, Fab, etc), some of which have been around for 15+ years, so obviously Oyo has done something right to leapfrog all of them.