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Re:Ask HN: Best alternative to Gmail? by onion2k on Monday September 24, 2018 @04:24AM (#18055922)
...companies that overcharge would quickly lose market share to competitors

This is only true for companies offering equivalent products, and that is never the case in tech because there are so many intangible factors.

In this case, one of Fastmail's intangible benefits is that they're not Google. Maybe Fastmail's customers think that's worth $50 ... but it has zero impact on Fastmail's costs.

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