I think that parent comment is spot on in saying that value determination based on what people are willing to pay for it, does often come not even close to the real/potential value of complex resource systems. Of course all estimations are still grounded in base prices of less complex resources.
Some people want to be able to put things in purely economic terms to be able to relate the current situation to the past, some want language to reflect the current crisis of natural resources, and then the conversation gets side-tracked by semantics.
The semantics are important, but lens-crafting makes conversations difficult, especially when meta-comments like this one further detract from the goal.
Important note: insulting myself, not any of the posters above.
There are better ways of determining the relative value of nature than using the amount a rich man is willing to pay to save it as a proxy.